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A SMART Marketing podcast that brings in top business leaders, subject matter experts, and consultants to share tips and strategies to help companies market more effectively. Each episode focuses on a specific topic and provides both strategic and tactical advice that marketers can implement in their own business.
Episodes
Friday Jul 31, 2020
Friday Jul 31, 2020
In this episode, we talk about the importance of choosing the right keywords to ensure your investment in Search Engine Optimization pays off. We examine the 5 key metrics we evaluate during our keyword research and we share some of the tools that help us.
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