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A SMART Marketing podcast that brings in top business leaders, subject matter experts, and consultants to share tips and strategies to help companies market more effectively. Each episode focuses on a specific topic and provides both strategic and tactical advice that marketers can implement in their own business.
Episodes
Thursday Oct 03, 2024
Thursday Oct 03, 2024
In this episode of BARQAR Bites, host Brad Smith kicks off a multi-part series on Dr. Carmen Simon’s groundbreaking book, Impossible to Ignore: Creating Memorable Content to Influence Decisions. Brad explores the core concept that lies at the heart of the book: how memory drives decision-making.
Learn why most content is forgotten and discover how to create messages that capture attention, stick in people’s minds, and ultimately influence their choices. If you’ve ever struggled to make your content truly memorable, this episode will give you the science-backed strategies to ensure your message resonates and leads to action.
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